Win first deals

Only every 10th start-up scales successfully in the first 3 years

Situation     

Many start-ups specialize in their products and solutions - just as it should be in the development phase. But they often lack detailed customer and market understanding. Creating a focus on customer business value for different customer roles / groups is crucial to efficiently win first deals.

Impact

As a result, many offers lack the necessary relevance for all customer roles involved in the decision-making process - the success rates are disappointing and the sale does not come about as hoped. Ultimately, the planned market scaling of the

Start-ups at risk.

solution

An experienced partner can help increase your specific business product value, create relevance and differentiation for your specific customer roles, as well as optimize sales strategies and tactics - to ensure that the success rate increases and the hoped-for success is immediate and sustainable.

To ensure your customers see you as their preferred trusted business partner and not just another vendor with a new product or solution, we use a combination of methods, tools and processes depending on your situation and the marketing deadlock you are in.

Our holistic approach, supported by our methods, frameworks, tools and templates specially developed for start-ups, brings your sales, marketing and product development activities and teams together in order to achieve a quick and effective market entry.